OfCom: Only nans

Ofcom, the UK's communications regulator, encouraged young people to report harmful online content by asking them what their Nan would do.

Campaign Objectives

The internet can be a hostile environment, especially for the young.

70% of UK 13 to 24-year-olds* have seen or experienced harmful content on social media in the past three months, but few report it and most scroll on by.

This desensitisation leads to acceptance that social media platforms are places 'where negative stuff just happens'. And the cycle of harm continues.

It's Ofcom's job to break the cycle.

As the regulator for UK-based video-sharing platforms, Ofcom has a mandate to police the platforms, but regulation in isolation is not enough. There's also an urgent need to impress...

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