EMEA: WARC Rankings 2024 – The world’s most awarded campaigns and companies in EMEA

This report summarises the key themes from winning campaigns that were executed in the EMEA region, with summaries of the top five campaigns.
  • The top 10 EMEA campaigns from each of the three rankings reveal brands trying to solve real-world problems through marketing campaigns.
  • Taking into account all awarded work that took place in EMEA tracked by the WARC Rankings, the UK accrued the most points for both media and effectiveness; France, however, leads creativity.
  • Though there are a significant number of not-for-profit and short-term campaigns ‘for good’ at the top of the campaign rankings, the bigger picture shows larger advertisers with long-term focuses on creativity and effectiveness at the top of the brand and advertiser ranking....

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands