Key trends in programmatic: Insights from Ad Revenue Europe

This report examines the major issues for programmatic - the automated buying and selling of online display ads - and provides 12 predictions for programmatic in 2014.

Key trends in programmatic: Insights from Ad Revenue Europe

David TiltmanWarc

Programmatic buying – the automated buying and selling of online display ads – has become one of 2013's hottest topics in marketing. It covers topics such as real-time...

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