Cancer Research UK: Tap to Beat Cancer

This case study describes how British charity Cancer Research UK found a way to raise money using contactless technology.

Cancer Research UK: Tap to Beat Cancer

Alexia Pilavachi

Campaign details

Brand: Cancer Research UKBrand owner: Cancer Research UKLead agency: MediaComContributing agencies: Clear ChannelCountry: UKIndustry: Charities & voluntary organisationsChannels used:...