Museo Memoria y Tolerancia: Tweetbullets
Ogilvy & Mather Mexico City
Advertiser: Museo Memoria Y Tolerancia (Memory And Tolerance Museum)Brand: Museo Memoria y ToleranciaCountry: Mexico
Objectives
Mexico City is the city with the most museums in the world (more than Paris itself), with around 150 of them, and about 4.5 million people visiting those museums every year. Even Mexico City has been named by Frommer's as one of the "10 Best Cities in the World for Museums."
Museo Memoria y Tolerancia (MMyT), is a young museum with a different proposal. Through two main areas (Memory and...