Adstats: Global advertising forecast
The global outlook for the ad sector in 2011 and 2012 is the focus of this month's Adstats.
A full PowerPoint presentation of these charts can be downloaded here or click below links for individual slides.
- Forecast growth in key ad markets
- GDP growth in key markets
- Ad spend in the BRIC markets
- Ad spend by medium in the BRIC markets
- TV ad spend by key markets
- Share of ad spend by country
- Forecast ad trends by medium
- Ad trends by medium and country
Key points include:
- Both GDP and ad spend growth are...