Vodafone Business Services: Copy of Inverting a pie-chart
Executive summary
Product Description:
Vodafone Business Services markets enterprise based telecom solutions for organisations that range from multinational corporations to small businesses.
Objective of the Campaign:
A little background to begin with Vodafone Business Services (VBS), the enterprise arm of Vodafone in India, began operations in the country 6 years ago. With a wide product portfolio which included a combination of fixed & wireline, mobility, VAS and M2M services. This allowed VBS to be a total telecommunication service provider. We were competing with 4 home-grown Indian players -- Airtel, Idea,
Reliance, and...