Singapore Red Cross: Rapid Rescue
JWT Singapore
Advertiser: Singapore Red CrossBrand: Singapore Red CrossCountry: Singapore
Objectives
Red Cross is synonymous with disaster prevention and first-aid has a big part to play in this.
Every year, Red Cross Singapore has at least 12,000 certified first-aiders in the country but these life-savers are untapped. Therefor our client's objective was to allow the public to harness these 12,000 first-aiders expertise and start demonstrating the importance of enabling the community to help one another.
Through this application and its usefulness, Red Cross hopes more people are convinced that first-aid...