Warc Webinar: The scale of mobile and respondent-optimized research

Play
14 January 2014

Hosted by:

Jon Sadow (Product Manager, Google Consumer Surveys)

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The scale of mobile & respondent-optimized research (with Google Consumer Surveys)

Equip yourself for the mobile future by leaning from Jon Sadow of Google Consumer Surveys, who uncovers some of the secrets behind mobile and respondent-optimized research. He explains best practice in mobile research, addressing issues such as respondent-friendly question designs, shorter surveys and techniques like modularization.

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