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What’s on Warc

Virgin Mobile: Game of Phones

Virgin Mobile

Learn how the mobile network provider gained a 10.8% increase in footfall into stores.

By creating a location-based gaming battleground, Virgin Mobile seized the advantage from competitors.

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Wearables, drones and beacons

Drone

Learn how new technologies may affect the world of marketing.

While the Apple Watch is likely to outstrip rivals, drones have regulatory issues to overcome before they can be transformative.

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Toolkit 2015

Toolkit 2015

How the world's smartest brands are responding to six key challenges in 2015.

Warc's Toolkit uses the latest ideas, research, data and cases to prepare marketers for the year ahead.

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Segmentation

Segmentation

Before targeting specific demographics, visit our Segmentation Topic Page.

Find articles, research and case studies on identifying and serving consumer cohorts.

Browse Topic Page

Warc Webinars: Get smarter faster

We present regular webinars with the industry's smartest thinkers.

Neuroscience, innovation, strategy and mobile are just some of the topics covered.

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