This Girl Can: The power of insights and letting go
Brian CarruthersWarc
There's a huge gender gap when it comes to sporting participation in England, with almost two million fewer women taking part in any such activity, despite them accounting for just over half the total population. So when Sport England, a government agency with a remit to encourage people and communities across the country to get involved in sports of all sorts, set out to address this issue it understood it faced a significant challenge.
Tanya Joseph, Sport England director, outlined the requirements the organisation had set for...