The 2023 Consumer Trends Report
WARC's 2023 Consumer Trends Report explores the most important trends influencing global consumers, and evaluates the impact on their buying behaviour. It provides insights and advice for marketers based on analysis of data from GWI surveys and WARC's proprietary research and case study database.
This year, the Consumer Trends Report is being published in three versions: North America, Europe and APAC.
While analysis of global trends remains consistent across all three versions, each report has additional analysis on one of these three regions. Essentially it is one report, with three variants.
Based on your regional focus, you can select the version below that is most relevant to you.
The 2023 Consumer Trends Report
Featuring additional regional analysis from North America
Insights into global consumer trends and influence on buying behaviour based on GWI surveys and WARC analysis. This version includes additional analysis of North American consumer data.
The 2023 Consumer Trends Report
Featuring additional regional analysis from Europe
Insights into global consumer trends and influence on buying behaviour based on GWI surveys and WARC analysis. This version includes additional analysis of European consumer data.
The 2023 Consumer Trends Report
Featuring additional regional analysis from Asia Pacific
Insights into global consumer trends and influence on buying behaviour based on GWI surveys and WARC analysis. This version includes additional analysis of APAC consumer data.
