Latest Trends

The Trends section brings together Warc trend analysis with material from trusted providers such as Euromonitor and The Futures Company to offer insights into trends affecting consumers, brands and markets. Browse the latest reports below – or use the left menu to view them by theme.

Warc Trends Reports

Looking for our series of in-depth Trends Reports?

Aug 19, 2014   Marketing | Media & Tech

Growth hacking

Where marketing and coding collide to
deliver scalable growth


Sep 05, 2014

The power
of flux

Consumers | Media & Tech

Brand-building at the
speed of change

Sep 03, 2014

Raging against the machine

Consumers | Media & Tech

Helping consumers navigate the technological world

Aug 12, 2014

Amazon Fire

Media & Tech

How Amazon's new smartphone could change the digital ecosystem

Jun 20, 2014

Pivot to passive

Consumers | Marketing

The rise of technology is making consumers passive and marketers more powerful

Jun 09, 2014

Oculus Rift

Media & Tech

How brands can use virtual reality technology to connect with consumers

Jun 04, 2014

Sports participation

Consumers | Marketing

The growth in sports participation and how brands can benefit

May 13, 2014

The sharing economy


Changing attitudes towards consumption

May 08, 2014

Global Later Lifers

Consumers | Marketing

How the over 60s are coming into their own