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Warc Books & Reports

Warc publishes a range of reports and books on key topics in the world of marketing communications – including new ideas about effective advertising, case studies of award-winning campaigns, and market research.


OUR CATALOGUE
Warc Trends: Seriously Social
Published: January 2013
Advertising Works 21
Published: January 2013
Warc Trends: Toolkit 2013
Published: January 2013
Advertising Works 20
Published: November 2011
Advertising Works 19
Published: November 2010
Marketing Excellence 2
Published: November 2010
Advertising Works 18
Published: March 2010
From Prime Time To My Time
Published: January 2010
Advertising Works 17
Published: March 2009
Advertising Works 16
Published: March 2008

NEW TREND REPORT
Brands’ use of social media has grown explosively in recent years. Yet objective analysis of how to use the channel as an effective communications...

EDITORS CHOICE
Advertising Works 21 showcases the prize winning case studies from the IPA’s 2012 Effectiveness Awards.