Speed Read – The Art of Immersion
John RudaizkyWPP Team Red
This Speed Read was originally published in Admap - May 2012 issue.
Technology is constantly transforming the communications and entertainment landscapes. In The Art of Immersion, Frank Rose encourages readers to make the most of the opportunities by remembering the ancient art of storytelling.
Stories make the world go round. This could be in anything from books to films to poetry. The Art of Immersionpushes the reader to see stories in the digital forms we consume today. The author, Frank...