Looking Up - What is the definition of value in today's consumer marketplace?

This article discusses the possibility of the U.S. economy going into a prolonged recession, and how value offerings from marketers will be "insufficient" to stimulate demand in this financial context.

Looking Up – What is the definition of value in today's consumer marketplace?

Two economists, at least, got this economic crisis right from the very beginning— Nouriel Roubini, a professor of economics at the Stern School of Business at New York University and founder of RGE Monitor, an economic advisory service; and Nassim Taleb, a derivatives trader and author of the 2007 best-selling book about the flaws in financial risk models called The Black Swan: The Impact of the Highly Improbable.So, last Monday, February 9, fresh from Davos, where they were...

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