Last of the handloom weavers: Why planners need to focus on the fundamentals of human nature
As our industry rides the wave of technological and media change, and increasing short-termism, planners need not only to engage with this shifting context but also stay focused on the fundamentals of human nature that have not changed, and remain the key to effective communication, in any medium.
The Future of Strategy
This article is part of a collection of articles on the future of strategy. Read more.
It's more than twenty years since the then editor of...