BT Home Hub 5 product design
Alloy
Executive summary
This submission demonstrates the value of an integrated, design led approach to the development of better services & user experiences for the BT Broadband business. Whilst the broadband offer is defined by the connections it provides - the service, bandwidth and content are delivered through a combination of devices, interfaces and people, all of which need to be carefully choreographed to deliver the best possible service and user experience.
BT Home Hub 5 is the core device used to connect BT customers to the BT fibre optic network. It eliminates the...