Manx Telecom: Thinking beyond

This case study describes how Manx Telecom, a global telecoms provider based on the Isle of Man, refreshed its brand to grow revenue.

Manx Telecom: Thinking beyond

Agency: Conran Design GroupClient: Manx TelecomBrand: Manx TelecomCategory: Brand Identity - under £100,000

Executive summary

In 2010, Manx Telecom was a communications company whose messages simply weren't being heard. By 2012, we had ensured that they were communicating with impact to all their audiences.

For an island-based company, Manx Telecom had achieved outstanding performance and an unquestionable share of the global telco market. But it had been ten years since the company had reviewed their brand and, against the backdrop of a rapidly changing market, there was a growing...

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