Latin America
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Case Study • WARC Cases, 2018
Case Study • Valentina Carracedo, Daniela Maspole, Agustina García, WARC Awards, Entrant, Effective Content Strategy, 2019
Case Study • Maria Noel Daguerre, Vanina Di Blasi, Romina Calcagno, Cecilia Pintos, WARC Awards, Entrant, Effective Social Strategy, 2019
Case Study • SABRE Awards, Gold, LATAM, Travel & Leisure, 2018
Case Study • SABRE Awards, Winner, LATAM, Employee Communications, 2017
Rankings • WARC Creative 100, 2014
Rankings • WARC Creative 100, 2014
Research Paper • Esteban Socorro and Fernando Moiguer, ESOMAR Conference papers, Latin American Conference, Rio de Janeiro, October 2006
Research Paper • Nora de D'Alessio, ESOMAR Conference papers, Latin America Conference, Buenos Aires, September 2005
Research Paper • Nicolas Somma, ESOMAR Conference papers, Latin American Conference, Uruguay, May 2003
Research Paper • Alain Mizrahi, ESOMAR Conference papers, Latin America, Mexico City, May 2001, pp. 135-159
Rankings • WARC Creative 100, 2001
Rankings • WARC Creative 100, 1999
Rankings • WARC Creative 100, 1999
Research Paper • Hal Daume, ESOMAR Conference papers, Qualitative Research, Singapore, 1997
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Data • Rob Clapp, WARC Data Points (GlobalWebIndex), April 2020
An overview of delayed purchases during the novel coronavirus (COVID-19) outbreak across 17 markets. -
Data • Rob Clapp, WARC Data Points (GlobalWebIndex), March 2020
An overview of consumer opinion on how brands should advertise in response to the novel coronavirus (COVID-19) outbreak across 13 markets. -
Data • Rob Clapp, WARC Data Points, March 2020
An overview of consumer trust in business and government to effectively tackle the novel coronavirus (COVID-19) outbreak. -
Data • Rob Clapp, WARC Data Points (GlobalWebIndex), July 2020
An overview of consumer activities after the novel coronavirus (COVID-19) outbreak ends, including shopping online, exercising at home, using mobile payments and using food delivery services. -
Data • Rob Clapp, WARC Data Points (GlobalWebIndex), April 2020
An overview of consumer approval of brands advertising their COVID-19 response and how they are helping customers compared to approval for brands running "normal" campaigns unrelated to COVID-19. -
Data • Rob Clapp, WARC Data Points, May 2020
An overview of advertising spend forecasts for 2020 by market, product vertical, media and format.
