Latin America
Filter by
Search in
Show only
Date Range
Search within
Categories
Brands
Location
Source
Case Study • IPA (UK), Entrant, IPA Effectiveness Awards, 2020
Case Study • WARC Cases, 2018
Data • Rob Clapp, WARC Data Points, June 2019
Rankings • WARC Creative 100, 2019
Case Study • MMA Smarties, Finalist, LATAM, 2017
Case Study • Bertin Guerrero, WARC Media Awards, Entrant, Effective Channel Integration, 2016
Case Study • Vicente Caceres , WARC Media Awards, Effective Use of Tech, 2016
Case Study • Cannes Creative Lions, Creative Effectiveness Lions, 2016
Rankings • WARC Creative 100, 2015
Case Study • Cannes Creative Lions, Creative Effectiveness Lions, 2013
Article • Mark Edwards and Tracy Allnutt, Global TGI, Dispatches 10, December 2012
Research Paper • Julia Paez, Cristina Paez and María Augusta Iturralde, ESOMAR Conference papers, Latin America, Mexico City, May 2012
Case Study • WARC Cases, MPG, 2010
Research Paper • Esteban Vega-H. and H. Bernardo Creamer , ESOMAR Conference papers, Latin America, Cartagena, May 2010
Case Study • DMA (US), Leader, ECHO Awards, 2009
Research Paper • Nora de D'Alessio, ESOMAR Conference papers, Latin America Conference, Buenos Aires, September 2005
-
Data • Rob Clapp, WARC Data Points (GlobalWebIndex), April 2020
An overview of delayed purchases during the novel coronavirus (COVID-19) outbreak across 17 markets. -
Data • Rob Clapp, WARC Data Points (GlobalWebIndex), March 2020
An overview of consumer opinion on how brands should advertise in response to the novel coronavirus (COVID-19) outbreak across 13 markets. -
Data • Rob Clapp, WARC Data Points, March 2020
An overview of consumer trust in business and government to effectively tackle the novel coronavirus (COVID-19) outbreak. -
Data • Rob Clapp, WARC Data Points (GlobalWebIndex), July 2020
An overview of consumer activities after the novel coronavirus (COVID-19) outbreak ends, including shopping online, exercising at home, using mobile payments and using food delivery services. -
Data • Rob Clapp, WARC Data Points (GlobalWebIndex), April 2020
An overview of consumer approval of brands advertising their COVID-19 response and how they are helping customers compared to approval for brands running "normal" campaigns unrelated to COVID-19. -
Data • Rob Clapp, WARC Data Points, May 2020
An overview of advertising spend forecasts for 2020 by market, product vertical, media and format.
