Asia
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Case Study • MMA Smarties, Silver, APAC, 2020
Research Paper • Sandeep Dutta, Anjani Athukorala, Fiona Juriansz Munasinghe and Ramani Samarasundera, ESOMAR Conference papers, APAC, 2020
Case Study • Chamindri Pilimatalauwe, WARC Prize for Asian Strategy, Entrant, 2020
Data • Rob Clapp, WARC Data Points, January 2020
Case Study • Shehan Samarasinha, WARC Prize for Asian Strategy, Entrant, 2019
Data • Rob Clapp, WARC Data Points, June 2019
Rankings • WARC Media 100, 2019
Case Study • Chamith Buthgumwa, WARC Media Awards, Entrant, Effective Use of Tech, 2018
Case Study • Mohenesh Chamith, WARC Media Awards, Gold, Effective Use of Tech, and Special Award for Most Scalable Idea, 2017
Case Study • Sanjeewa Warusawitharana, WARC Prize for Asian Strategy, Entrant, 2017
Case Study • Dragons of Asia, Blue Dragon, Best in Sri Lanka, 2017
Case Study • MMA Smarties, Silver, Messaging, 2017
Case Study • SABRE Awards, Platinum, Asia-Pacific, 2017
Case Study • Praveena Perera, WARC Prize for Asian Strategy, Entrant, 2016
Case Study • WARC Prize for Asian Strategy, Entrant, 2016
Case Study • WARC Prize for Asian Strategy, Entrant, 2016
Case Study • WARC Prize for Asian Strategy, Entrant, 2016
Case Study • AME Awards, Finalist, 2016
Case Study • Murtaza A. Tajbhoy, WARC Prize for Asian Strategy, Bronze, 2015
Case Study • Dragons of Asia, Best in Sri Lanka, 2015
Case Study • Cannes Creative Lions, Entrant, Creative Effectiveness Lions, 2015
Case Study • Munazza Rafeek , WARC Prize for Social Strategy, Entrant, 2015
Case Study • Shubhrojyoti Roy, WARC Prize for Innovation, Entrant, Warc Prize for Innovation, 2014
Case Study • Murtaza A. Tajbhoy , WARC Prize for Asian Strategy, Shortlisted, 2014
Case Study • Shubhrojyoti Roy , WARC Prize for Asian Strategy, Entrant, 2014
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Article • Anna Shin, WARC Exclusive, May 2020
R/GA Singapore’s Anna Shin maps out how the consumer definition of happiness and satisfaction has changed thanks to COVID-19, and how brands need to adapt to thrive. -
Article • Katrin Roscher, WARC Best Practice, November 2018
Outlines the eight key points to remember when marketing to Vietnam’s youthful and highly connected population of 96 million. -
Data • Rob Clapp, WARC Data Points, March 2020
An overview of changes in consumer behaviour because of the novel coronavirus (COVID-19) in eight Asia Pacific markets and the UK and US. -
Article • Rankings Articles, May 2020
Analyses the world's top effectiveness campaigns, as ranked by the Effective 100, to uncover shared creative, media and measurement strategies. -
Article • WARC Exclusive, October 2020
Examining the trends in marketing strategy in Asia, with lessons for marketers drawn from an analysis of the entries to the WARC Prize for Asian Strategy 2020. -
Data • Rob Clapp, WARC Data Points, March 2020
An overview of whether consumers are more frequently shopping online rather than in-store as a result of the novel coronavirus (COVID-19) outbreak.