Asia
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Case Study • Shehan Samarasinha, WARC Prize for Asian Strategy, Entrant, 2019
Rankings • WARC Media 100, 2019
Case Study • Chamith Buthgumwa, WARC Media Awards, Entrant, Effective Use of Tech, 2018
Case Study • Mohenesh Chamith, WARC Media Awards, Gold, Effective Use of Tech, and Special Award for Most Scalable Idea, 2017
Case Study • Sanjeewa Warusawitharana, WARC Prize for Asian Strategy, Entrant, 2017
Case Study • Dragons of Asia, Blue Dragon, Best in Sri Lanka, 2017
Case Study • MMA Smarties, Silver, Messaging, 2017
Case Study • SABRE Awards, Platinum, Asia-Pacific, 2017
Case Study • Praveena Perera, WARC Prize for Asian Strategy, Entrant, 2016
Case Study • WARC Prize for Asian Strategy, Entrant, 2016
Case Study • WARC Prize for Asian Strategy, Entrant, 2016
Case Study • WARC Prize for Asian Strategy, Entrant, 2016
Case Study • AME Awards, Finalist, 2016
Case Study • Murtaza A. Tajbhoy, WARC Prize for Asian Strategy, Bronze, 2015
Case Study • Dragons of Asia, Best in Sri Lanka, 2015
Case Study • Cannes Creative Lions, Entrant, Creative Effectiveness Lions, 2015
Case Study • Munazza Rafeek, WARC Prize for Social Strategy, Entrant, 2015
Case Study • Shubhrojyoti Roy, WARC Prize for Innovation, Entrant, Warc Prize for Innovation, 2014
Case Study • Murtaza A. Tajbhoy, WARC Prize for Asian Strategy, Shortlisted, 2014
Case Study • Shubhrojyoti Roy, WARC Prize for Asian Strategy, Entrant, 2014
Case Study • Cannes Creative Lions, Creative Effectiveness Lions, 2014
Rankings • WARC Creative 100, 2011
Case Study • WARC Prize for Innovation, Entrant, 2010
Research Paper • Harsha de Silva, Ayesha Zainudeen and Shaheen Cader, ESOMAR, Telecoms Conference, Barcelona, November 2006
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Data • Rob Clapp
An overview of changes in consumer behaviour because of the novel coronavirus (COVID-19) in eight Asia Pacific markets and the UK and US. -
Article • Dennis Potgraven, Havas China
The key learning from China is speed, whether in how the country has been containing the COVID-19 virus, or how brands and marketers should be recouping their losses. -
Article • Low Lai Chow
From handbags to hand sanitisers, the coronavirus impact on retail is challenging. -
Article • 16 March 2020
The coronavirus will hasten the digital transformation of vulnerable, traditionally-run consumer retail companies. -
Article • Stephanie Caunter and Simon Samuel
Marketers can still bounce back despite the COVID-19 outbreak threatening an economic decline in Southeast Asia; digital marketing agency ADA shares five strategies for marketers to navigate through this period of economic uncertainty. -
Article • 12 November 2019
Examining the trends in marketing strategy in Asia, with lessons for marketers drawn from an analysis of the entries to the WARC Prize for Asian Strategy 2019.