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Data • Rob Clapp, WARC Data Points, January 2021
Case Study • Yumna Yousuf, WARC Prize for Asian Strategy, Entrant, 2020
Case Study • Azeem Arsalan, Fatima Hyder, Rubab Rizvi, WARC Prize for Asian Strategy, Entrant, 2020
Case Study • Yumna Yousuf, Bisma Khan, WARC Prize for Asian Strategy, Entrant, 2020
Case Study • Hira Mohibullah, WARC Prize for Asian Strategy, Entrant, 2020
Case Study • Sarah Shahid, Muhammad Raza, Saadi Ghouse, WARC Prize for Asian Strategy, Entrant, 2020
Case Study • Ahmer Parvez, Aqsa Mirza, WARC Prize for Asian Strategy, Entrant, 2020
Case Study • Sarah Shahid, Muhammad Raza, Zainab Jafri, WARC Prize for Asian Strategy, Entrant, 2020
Article • Euromonitor Strategy Briefings, July 2020
Data • Rob Clapp, WARC Data Points, July 2020
Rankings • WARC Effective 100, 2020
Rankings • WARC Media 100, 2020
Rankings • WARC Creative 100, 2020
News • 26 February 2020
Data • Rob Clapp, WARC Data Points, January 2020
Case Study • Samar Minallah Khan, Ali Rez , WARC Prize for Asian Strategy, Silver and Local Hero Special Award, 2019
Case Study • Rana Waleed Altaf, Zahra Fatima Ali, WARC Prize for Asian Strategy, Entrant, 2019
Case Study • Jahanzaib Qureshi, Zahra Fatima Ali, WARC Prize for Asian Strategy, Entrant, 2019
Case Study • WARC Prize for Asian Strategy, Gold, 2019
News • 18 August 2019
Case Study • Tahaab Rais, WARC Prize for MENA Strategy, Shortlisted, 2019
Case Study • Cannes Creative Lions, Entrant, Creative Effectiveness Lions, 2019
Case Study • Cannes Creative Lions, Entrant, Creative Effectiveness Lions, 2019
Data • Rob Clapp, WARC Data Points, June 2019
Case Study • Tahaab Rais, WARC Awards, Shortlisted, Effective Use of Brand Purpose, 2019
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Article • Anna Shin, WARC Exclusive, May 2020
R/GA Singapore’s Anna Shin maps out how the consumer definition of happiness and satisfaction has changed thanks to COVID-19, and how brands need to adapt to thrive. -
Data • Rob Clapp, WARC Data Points, March 2020
An overview of changes in consumer behaviour because of the novel coronavirus (COVID-19) in eight Asia Pacific markets and the UK and US. -
Article • Katrin Roscher, WARC Best Practice, November 2018
Outlines the eight key points to remember when marketing to Vietnam’s youthful and highly connected population of 96 million. -
Article • Rankings Articles, May 2020
Analyses the world's top effectiveness campaigns, as ranked by the Effective 100, to uncover shared creative, media and measurement strategies. -
Article • WARC Exclusive, October 2020
Examining the trends in marketing strategy in Asia, with lessons for marketers drawn from an analysis of the entries to the WARC Prize for Asian Strategy 2020. -
Data • Rob Clapp, WARC Data Points, March 2020
An overview of whether consumers are more frequently shopping online rather than in-store as a result of the novel coronavirus (COVID-19) outbreak.