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Research Paper • Jennifer Pelino and Nadine Karp McHugh, ARF Experiential Learning, November 2020
Case Study • Tahaab Rais, Tala Arakji, WARC Prize for MENA Strategy, Entrant, 2020
Case Study • Tahaab Rais, Tala Arakji, Inaan Budhiraja, WARC Awards, Entrant, Effective Content Strategy, 2020
Rankings • WARC Media 100, 2020
Rankings • WARC Media 100, 2020
Article • Euromonitor Advertiser Profiles, January 2020
Case Study • IMC Awards (European), Silver, Social media and influencer programs and Product Launch/Relaunch/Trial campaign, 2019
Case Study • MMA Smarties, Silver, North America, 2019
Case Study • MMA Smarties, Gold, India, 2019
Case Study • MMA Smarties, Finalist, India, 2019
Case Study • MMA Smarties, Best in Show, EMEA, 2019
Case Study • Emvies, Bronze, 2019
Case Study • SABRE Awards, Asia-Pacific, Publicity Stunt, Gold, 2019
Case Study • SABRE Awards, Africa, Eastern Africa, Gold, 2019
Case Study • Effies (North America), Bronze, North American Effies, 2019
Case Study • Effies (North America), Bronze, North American Effies, 2019
Case Study • Effies (North America), Finalist, North American Effies, 2019
Article • Brian Carruthers, Event Reports, MRS Impact, March 2019
Rankings • Rankings Articles, May 2019
Case Study • Larah Lee, WARC Awards, Entrant, Effective Social Strategy, 2019
Rankings • WARC Effective 100, 2019
Case Study • YouTube Works for Brands, UK, Winner, 2019
Article • Geoffrey Precourt, Event Reports, Festival of Media LATAM, October 2018
Case Study • Preeti Mascarenhas, Aditi Dalal, WARC Prize for Asian Strategy, Entrant, 2018
Research Paper • Preeti Mascarenhas, Aditi Dalal, WARC Prize for Asian Strategy, Entrant, 2018
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Data • James McDonald, Rob Clapp, WARC Data, March 2020
This report summarises the latest research from WARC's Data platform, with a focus on FMCG & COVID-19. Key findings include -
Article • WARC Best Practice, February 2020
Looks at the growth of the health and wellness sector and how smart technology is changing the category, as it has made it easier for consumers to monitor their health and track their fitness goals and has raised expectations of health and wellness brands. -
Article • WARC Category Intelligence, July 2020
Global strategies, campaign updates and trends in the FMCG category. -
Article • Anna Hamill, WARC Exclusive, April 2020
Unilever, the global FMCG company, is navigating the short-term COVID-19 crunch while looking ahead to new consumer behaviours and the benefits of faster consumer insights. -
Article • WARC Exclusive, May 2020
After the release of The Future 100 annual trend report in January 2020, news of a novel coronavirus started making headlines – this report tracks the new behaviours, cultural shifts and industry changes stemming from these sudden changes. -
Article • J Walter Thompson Intelligence, Research on WARC, December, 2018
This yearly report by J Walter Thompson Intelligence details 100 emerging trends across 10 sectors – including culture, beauty, and food and drink – that will shape the world of marketing in 2019.