Search in

Date Range

Search within

Categories

Brands

Location

Source

Index

63 results found
Sort by

Case Study

Buffalo Wild Wings, a restaurant company, promoted itself as an authentic sports bar by designing custom barstools for vasectomy patients to recover in during the March Madness basketball event in the US.

Case Study

Omron Healthcare, a healthcare products brand, promoted its blood pressure smartwatch by launching at CES in the US and creating a PR dinner that provided the press with samples of the product.

Case Study

Stallergenes Greer, a global biopharmaceutical company, created an AR-led experiential booth at the North American Veterinary Dermatology Forum to promote its Supportive as a Service Dog campaign.

Case Study

Washington State Department of Health, a state agency of Washington, tackled the issue of sexual violence among young people in Washington by launching social videos and posters in a pilot school.

Case Study

Verizon, a telco company, increased awareness of the first AIDS ward unit in San Francisco by creating a film promoted by various celebrities and influencers in the US.

Case Study

Dove, a personal care brand, elevated Dove Hair's brand equity in the US through a product-agnostic campaign designed to spark a national dialogue around broadening the narrow definition of beautiful hair.

Case Study

Hilton, a hotel chain, increased awareness in the US by creating a limited video series that takes people on a tour of the legendary Hilton room that John Lennon and Yoko Ono spent their honeymoon in.

Case Study

Toyota, an automotive brand, sponsored an educational event in Puerto Rico to increase awareness of faulty airbag inflators and encourage people to put their cars in for repair.

Case Study

Northwell Health, a non-profit integrated healthcare network, promoted its new publication, The Well, by creating a map of the most in-demand content through hyper-focused outreach in the US.

Case Study

Everlast, a fitness-related clothing, footwear, and accessories brand, increased brand awareness and website traffic in the US by creating a YouTube video with Patricio Manuel, the world's first transgender professional boxer.

Case Study

Budweiser, a beer brand, encouraged more sponsors and viewership of the National Women's Soccer League in the US through an online film and print ads to make fans feel guilty for not supporting such a successful team.

Case Study

truth, the national public health organisation, reached out to the youth segment to inform them of the dangers of prescription opioids in the US.

Case Study

LG Electronics, a home electronics company, increased awareness of its OLED TVs in the US by launching Café OLED, a sensory pop-up that let customers see and taste the bright colours of OLED.

Case Study

Northwest Hardwoods, a hardwood brand, encouraged the US government to include the hardwood industry in the US–China trade deal through national and state-based media coverage.

Case Study

Jupiter Intelligence, a computer software company, increased awareness of its predictive technology in the US by creating a demo that showed future scenarios if the issue of climate change wasn't tackled effectively.

Case Study

Dove, a toiletries brand, co-founded the CROWN Coalition to expand legal projections for black women who choose to wear their natural hair texture to help stop discrimination in the workplace in the US.

Case Study

eBay, an e-commerce company, promoted itself during Amazon Prime Day by introducing The Crash Sale, which gave greater offers on sought-after products every time the Amazon site crashed.

Case Study

Stonyfield Organic, a yoghurt brand, increased awareness and sales in the US by partnering with actor Adam Scott to produce video adverts that raised awareness of the number of children's playing areas and outdoor spaces treated with dangerous chemicals.

Case Study

Sanofi Pasteur, a pharmaceutical company, increased vaccination rates in adults in the US by sharing personal stories that showed how dangerous flu can be.

Case Study

Campaign for Sustainable Drug Pricing, a coalition of leaders promoting market-based solutions to lower drug prices in America, created a campaign to kill the Rebate Rule in the US, which affected pharmacy benefit managers aiming to bring down healthcare costs.

Case Study

LUNA Bar, a brand of nutrition bars, championed equality in the US by creating a publicity campaign that saw it pay the women's national soccer team the difference between theirs and the men's soccer team's World Cup roster bonus.

Case Study

Pace University, a higher education institution, promoted its law school among US voters by using technology to target them with unique and relevant political and social issues.

Case Study

APCO Worldwide, an agency, provided its US clients with a monthly thought leadership newsletter to promote its ability to help them keep track of global trends.

Case Study

Mitsubishi, an automotive manufacturer, launched a repositioning and rebranding of its aircraft corporation by creating a brand expression that brought to life the Japanese notion of space for the first commercial aircraft from Japan in half a century.

Case Study

Pampers, a nappy brand, partnered with influencers and celebrity partner John Legend to promote the need for more changing tables in men's toilets in the US and Canada as part of its mission to celebrate hands-on dads.