Media & publishing
Case Study • Joe Smith, WARC Awards, Shortlisted, Effective Innovation, 2018
News • 16 February 2018
Research Paper • MRS Awards, Finalist, International Research, 2017
Research Paper • MRS Awards, Winner, Virginia Valentine Award for Cultural Insights, 2017
News • 22 November 2017
Case Study • Jigisha Chawla, Geetika Jatta, Ashish Batra and Sarabpreet Bedi, WARC Prize for Asian Strategy, Entrant, 2017
Case Study • Clare Hutchinson, Account Planning Group - (UK), Silver, 2017
Case Study • MMA Smarties, Gold, India and Finalist, APAC, 2017
News • 29 September 2017
Article • Stephen Whiteside, Event Reports, 4A's Strategy Festival, September 2017
News • 18 August 2017
News • 15 March 2017
Case Study • Integrated Marketing Communications Council Europe, Silver, 2016
Case Study • Aneez Haiyoom, WARC Prize for Innovation, Entrant, 2016
Case Study • Integrated Marketing Communications Council Europe, Gold, 2015
Case Study • Patrick Collins, MRS Awards, Winner, December 2015
Article • Darika Ahrens, Admap, October 2015, pp. 15-15
Case Study • Cannes Creative Lions, Entrant, Creative Effectiveness Lions, 2015
Article • Joseph Clift, Event Reports, Advertising Week Europe, March 2015
Article • Nielsen, January 2015
Gunn Report • Gunn Creative, 2015
Case Study • MRS Awards, Finalist, December 2014
Case Study • Integrated Marketing Communications Council Europe, Silver, IMC European Awards 2014
Case Study • Direct Marketing Association - US, Bronze, DMA International ECHO Awards, 2014
Case Study • Cannes Creative Lions, Creative Effectiveness Lions, 2014
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Article • Jack McLaren, Dan Radford, WARC Media Awards, Gold, Best Use of Data, 2017
Disney launched Rogue One, its second film in the Lucasfilms Star Wars franchise, using a data and technology infrastructure that enabled a personalised video and content experience across multiple platforms. -
Article • Stephen Whiteside, Event Reports, 4A's Strategy Festival, September 2017
Netflix’s unique blend of content savvy and technological expertise have helped the streaming platform rapidly build its subscriber base and content portfolio. -
Article • Ed Cracknell, WARC Awards, Gold, Effective Social Strategy, 2017
This case study shows how BT Sports, a sports broadcaster, successfully kicked off its summer programming in the UK with a campaign that recreated famous football moments and asked fans to submit their own. -
Article • Darren Burnett, Institute of Practitioners in Advertising, Gold, The Channon Prize for Best New Learning, IPA Effectiveness Awards, 2016
This case study shows how The Economist, an international news publication, used a targeted campaign to increase its reader base and sales. -
Article • WPP Atticus Awards, Highly Commended, Corporate, 2013
This article examines how brands can help consumers make use of personal data to manage their health and wellbeing. -
Article • Hristos Varouhas, Jamie Mackay and Kent Pearson, Account Planning Group Australia, Grand Prix, Creative Planning Awards, 2006
Despite significant marketing investment, prior to mid 2004 growth in the Australian broadband internet market had stalled at around 6% household penetration, well below that of similar OECD countries like UK, Canada and South Korea at the time.