News
•
08 July 2020
A sweeping new security law in Hong Kong has raised questions for big tech companies’ operations in the territory, with Facebook, Google and Twitter temporarily blocking authorities’ access to user data; TikTok – under pressure around the world for ...
News
•
30 June 2020
New Delhi’s ministry of consumer affairs is compiling the country’s first ever government-designed code of conduct for advertisers and agencies, in a move designed to curb unfair practices and misleading claims.
News
•
24 June 2020
Outdoor clothing brand Patagonia has cut all ads on Facebook and Facebook’s photo-sharing platform Instagram as part of a boycott organised by civil rights groups in the US.
Article
•
Joe Marchese, WARC Exclusive, June 2020
The advertising ecosystem is broken and needs to be fixed.
News
•
01 June 2020
Google’s search ranking algorithm is changing, the company has announced, with page experience now a consciously considered element beyond load times but the fuzziness of the term means that Google will be making an important judgement on what ...
News
•
16 March 2020
Brands entering the US cannabis market face a legal labyrinth in that the sale of cannabis products is now legal in 11 states, plus the District of Columbia, but brands are fairly rigorously excluded from traditional forms of advertising.
News
•
18 February 2020
The Facebook CEO has doubled down on calls for clear regulation of the internet, following a change of heart just under a year ago – now the social network is signalling that it is keen to lay down rules, but that process will be slower than ...
Article
•
WARC Exclusive, February 2020
Alex Propes, senior director of public policy and international at the IAB, discusses CCPA and how brands should be thinking in an increasingly 'privacy first' landscape.
News
•
13 February 2020
UK advertising bodies have welcomed a government indication that communications watchdog Ofcom could become the regulator to enforce rules to make the internet a safer place, in what would be a world first.
News
•
10 February 2020
India’s Ministry of Health and Family Welfare has finalised an amendment which will ban advertisements promoting fairness creams, health drinks claiming improvement to the height of children and products promoting anti-ageing remedies – with ...
News
•
07 February 2020
Google has announced that its Chrome browser will block all “disruptive” ads that are displayed alongside short-form videos of eight minutes duration or less, while it also reviews its own websites, such as YouTube, for compliance.
News
•
31 January 2020
Brands, media owners and politicians have backed moves to put responsibility at the heart of the UK advertising industry, as the Advertising Association announced a new focus at its annual LEAD summit.
Opinion
•
Ed East, January 2020
Following the censuring of an influencer for Pretty Little Thing for posting about the brand outside of an advertising context, Billion Dollar Boy’s Ed East explores where the rules suggest some murky standards.
News
•
22 January 2020
The Global Alliance for Responsible Media (GARM) has unveiled a three-pronged action plan designed to eliminate harmful online content and ensure that bad actors have no access to advertiser funding.
News
•
21 January 2020
Google’s CEO, Sundar Pichai, took to the opinion pages of the Financial Times to get the trillion-dollar company on the front-foot of any rules governing AI, and promising to be a “helpful and engaged partner” – here’s what we know.
News
•
17 January 2020
The UK should establish an independent and powerful new regulator to oversee the content spread by Silicon Valley online platforms, according to the head of Sky, the broadcaster and telco owned by Comcast.
News
•
14 January 2020
Advertising agencies have welcomed reports that TikTok, the Chinese viral video app, may introduce a curated content feed to allay brand safety fears – a move that would also enable it to charge higher advertising rates.
News
•
10 January 2020
Plans by the Indian government to introduce changes to how online content is policed may only apply to major social media platforms.
News
•
18 December 2019
Privacy and brand safety in a programmatic world, a slowdown in social media growth and the advertising potential provided by gaming and podcasts are the three main themes to emerge from an analysis of readership across all of this year’s Global ...
News
•
16 December 2019
Facebook has made an initial commitment of $130m to cover the operational costs of a new and independent oversight board, which will decide whether individual pieces of content should be posted on the social platform.
News
•
13 December 2019
Following a 12-week consultation period, the Australian government has issued its response to the Australian Competition and Consumer Commission’s (ACCC) digital platform inquiry report.
News
•
03 December 2019
The Indian government has announced that it will set up a committee to scrutinise and regulate product-feature claims made in advertisements, through the Food Safety & Standards Authority of India (FSSAI).
Article
•
WARC Trends, November 2019
WARC's Marketer’s Toolkit 2020 adopts the STEIP methodology to cover five drivers of change that will affect marketers next year, built from an annual survey, 10 CMO interviews and WARC analysis.
Article
•
WARC Trends, November 2019
Part of WARC's Marketer’s Toolkit 2020, this chapter offers a deep dive into the regulation and policy trends affecting marketing plans in 2020.
News
•
22 October 2019
Tobacco firms in the UK are accused of circumventing laws that stipulated unbranded brown packaging for products, through a variety of strategies that have helped brands stand out while staying within the letter of the law.
