News
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08/09/2020
With Chinese authorities planning to tighten regulations covering livestreaming in the country, brands will likely have to reassess their use of influencers.
News
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07/09/2020
Comparative advertisements which are not factual and are inaccurate with claims that can’t be substantiated by the company would be treated as misleading advertisements according to soon-to-be-released guidelines by the India government.
News
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03/09/2020
Facebook and Google are in open opposition to draft legislation in Australia that would give the country’s media organisations more power to secure payment for the use of news content – it’s part of a wave of stories showing how governments are ...
Article
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Euromonitor Strategy Briefings, September 2020
A category analysis of beer in the US, including its pre-covid performance and in 2020 and beyond.
News
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13/08/2020
Political parties and campaigners will need to clearly show who they are when promoting campaign content online, under new measures set out by the UK government.
Article
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Brian Carruthers, WARC Exclusive, Nudgestock, June 2020
Patrick Fagan, former lead psychologist at Cambridge Analytica, ponders the ethical dimensions of psychographic targeting.
News
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03/08/2020
A draft mandatory code from the Australian Competition & Consumer Commission aims to enable local media to bargain with Google and Facebook to receive fair payment for their news content.
News
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30/07/2020
Two of the leading anti-fraud and brand safety standards organisations in the digital ad industry – the Trustworthy Accountability Group (TAG) and Joint Industry Committee for Web Standards (JICWEBS) – are to merge.
News
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29/07/2020
Tencent-owned WeChat has officially ceased operations in India, in compliance with a ban issued by the government last month.
News
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28/07/2020
The Australian Competition and Consumer Commission (ACCC) has launched federal court proceedings against Google over its alleged misleading of consumers to obtain more personal information for the use in targeted advertising.
Opinion
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Sam Peña-Taylor, July 2020
The discussion over the ban on ads for HFSS products is a particularly unedifying example of eye-catching tactics over the difficult business of strategy.
Article
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Kunal Sinha, WARC Trends, July 2020
With the long-term fate of TikTok in major markets like Australia and India uncertain, while major media outlets like ABS-CBN in the Philippines shut down – the media landscape is about to enter a period of volatility that advertisers must be prepared for.
News
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21/07/2020
Entertainment giant Disney has cut its spending on Facebook ads radically, as the company quietly agrees that the social network must do more to clean up the speech on its platform amid the #StopHateforProfit boycotts.
Article
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Sam Peña-Taylor, WARC Exclusive, July 2020
Explores in-depth the findings from the Competition and Markets Authority’s landmark study into digital advertising in the UK.
News
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08/07/2020
A sweeping new security law in Hong Kong has raised questions for big tech companies’ operations in the territory, with Facebook, Google and Twitter temporarily blocking authorities’ access to user data; TikTok – under pressure around the world for ...
News
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30/06/2020
New Delhi’s ministry of consumer affairs is compiling the country’s first ever government-designed code of conduct for advertisers and agencies, in a move designed to curb unfair practices and misleading claims.
News
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24/06/2020
Outdoor clothing brand Patagonia has cut all ads on Facebook and Facebook’s photo-sharing platform Instagram as part of a boycott organised by civil rights groups in the US.
Article
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Joe Marchese, WARC Exclusive, June 2020
The advertising ecosystem is broken and needs to be fixed.
News
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01/06/2020
Google’s search ranking algorithm is changing, the company has announced, with page experience now a consciously considered element beyond load times but the fuzziness of the term means that Google will be making an important judgement on what ...
News
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16/03/2020
Brands entering the US cannabis market face a legal labyrinth in that the sale of cannabis products is now legal in 11 states, plus the District of Columbia, but brands are fairly rigorously excluded from traditional forms of advertising.
Article
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WARC Exclusive, February 2020
Alex Propes, senior director of public policy and international at the IAB, discusses CCPA and how brands should be thinking in an increasingly 'privacy first' landscape.
News
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18/02/2020
The Facebook CEO has doubled down on calls for clear regulation of the internet, following a change of heart just under a year ago – now the social network is signalling that it is keen to lay down rules, but that process will be slower than ...
News
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13/02/2020
UK advertising bodies have welcomed a government indication that communications watchdog Ofcom could become the regulator to enforce rules to make the internet a safer place, in what would be a world first.
News
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10/02/2020
India’s Ministry of Health and Family Welfare has finalised an amendment which will ban advertisements promoting fairness creams, health drinks claiming improvement to the height of children and products promoting anti-ageing remedies – with ...
News
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07/02/2020
Google has announced that its Chrome browser will block all “disruptive” ads that are displayed alongside short-form videos of eight minutes duration or less, while it also reviews its own websites, such as YouTube, for compliance.
