For all of the progress that fintechs have brought in terms of what banking products could and should feel like, new data show that very few people are using these services as their main bank and shines a light on the UK’s mobile banking behaviour.
Rural India remains largely a cash economy but that will change in the future and finance brands have to be alert to where they can intervene digitally, according to the managing director of Mahindra Finance.
Explores the global trends and key drivers of fast-changing consumer behavior around the world, looking at how consumers are embracing the tangible lifestyle benefits of new apps, devices and IoT-enabled smart homes.
Malaysians are being more fiscally prudent heading into 2020, choosing to defer spending on discretionary products, according to the latest Consumer Sentiment Index from the Malaysia Institute of Economic Research.
Crawford Hollingworth and Liz Barker, The Behavioural Architects, December, 2019
Looks at the unintended consequences of behavioural science and identifies a series of wider-reaching holistic effects from nudging and steering behaviour which can have a significant impact on the overall outcome of a nudge or intervention.
A borrowing trend is on the rise in Europe as more consumers struggle to keep up with increases to the cost of living, yet, as financial challenges mount, basic financial literacy among consumers is on the decline, a new survey has found.
Revenues from digital financial services in six of Southeast Asia’s largest markets are forecast to soar to at least US$38bn by 2025, up from US$11bn in 2018, according to a joint report from Google, the Singapore state investment fund Temasek, and ...
Aditya Kilpady, WARC Exclusive, Spotlight India, October 2019
India is still at an early adoption stage and it is critical that the right environment for digital payments must include a comprehensive cyber security strategy supported by a robust framework to help all stakeholders in the ecosystem.
Indian consumers are gearing up for the festive season, especially Diwali at the end of October, but a recent nationwide survey provides a mixed picture for retailers and FMCG brands in the months ahead.
Alex Brownsell, WARC Exclusive, August 2019
Amy Moussavi, Snap’s soon-to-depart Head of Consumer Insights, and Jason Mander, Chief Research Officer at GlobalWebIndex take a closer look at the Gen Z cohort in an effort to better understand their motivations, attitudes and purchasing power.
More people now have access to mobile devices (96%) than bank accounts (89%), so it is not surprising that established financial institutions are increasingly forming partnerships with mobile payment providers or developing their own services.
Frictionless commerce is on the rise but what remains important for retailers is “to look at what triggers the customer to buy, and how they actually buy it”, said Anke Zeller, vice president of group strategy for payment solutions ...
There is a paradigm shift coming as the retail experience moves from being centred on checking out to checking in, but an industry observer warns of possible privacy issues and discrimination against low-income people.
Looks at the growth of the health and wellness sector and how smart technology is changing the category, as it has made it easier for consumers to monitor their health and track their fitness goals and has raised expectations of health and wellness brands.