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News

UK publishers will be able to take advantage of Amazon’s wealth of shopper data after the introduction of two new tools by the e-commerce giant.

News

China’s No.2 e-commerce company is courting more top-end fashion brands with the concept of a seamless crossover between online, offline and virtual shopping.

Case Study

The Diamond Concierge, an Australian online diamond retailer, launched an integrated campaign to raise awareness and demystify the purchase of diamonds among a non-expert, male audience.

News

Redmart, Singapore’s leading online grocery service, has improved its performance in the fresh produce category through consumer-led research and technology.

Article

Redmart, Singapore’s leading online grocery service, used consumer-led research and technology to improve its performance in the fresh produce category.

Article

Selling in e-commerce to top corporate officers while navigating the complexities of channel disputes and incentive alignment are the two top challenges B2B digital executives face.

News

Online sales during this year’s holiday season in the US are forecast to grow 14.8% to reach a record $124.1bn, far outpacing the more modest growth of 2.7% expected at brick-and-mortar stores, according to a new retail study.

News

Alibaba, the Chinese e-commerce giant, has announced the launch of an Indonesian Pavilion on Tmall Global, its cross-border platform designed to help international brands reach more than a billion Chinese consumers.

News

The most successful CPG brands operating in China have adjusted their operations to take account of increased consumer spending power and the growth of omnichannel retail, according to consulting firm McKinsey.

Case Study

BookMyShow, an online ticketing platform in India, grew ticket sales, app adoption and engagement with an online campaign.

Case Study

Amazon, the online marketplace, used a programme to engage female entrepreneurs in India to increase the number of products handmade by Indian women available on its platforms.

Case Study

Amazon, the online marketplace, increased sales during a sale promotion period in India by repositioning the concept of a 'sale' to something prudent.

Case Study

Malaysian online marketplace Mudah.my used a multi-faceted digital campaign tied into the holiday season of Raya, to get young Malay males to re-evaluate the brand and grow listings.

Case Study

Kimstore, a Philippines-based online gadget store, used a multi-media campaign to encourage its growing customer base to engage with it via m-commerce.

Article

Sports rights are no longer the preserve of TV broadcasters, as tech platforms and e-commerce businesses tap into this market as a way of attracting and engaging consumers.

News

Richemont, the Swiss luxury goods group, has formed a strategic partnership with Alibaba, the Chinese e-commerce giant, in a move that has the potential to shake up the global luxury industry.

News

Advertising is the fastest growing business segment for Amazon and the e-commerce giant is reportedly looking into scaling up that side of its operations by sharing more of its data with brands and agencies.

News

Despite a love of online shopping and increased options for mobile payments, young consumers in South East Asia still prefer to pay in cash, according to new research.

Article

Explores insights from new research into the threat to big brands of attack by small 'insurgent' brands.

News

E-commerce giant JD.com is increasing efforts to find new revenue sources as domestic retail sales growth has begun to slow.

News

JD.com, the Chinese e-commerce giant, will launch its first online flagship store on Google’s shopping platforms by the end of this year, allowing it to sell directly to American consumers.

News

Amazon’s seemingly unstoppable rise to retail dominance continues with news that it now offers a wider selection of Calvin Klein and Tommy Hilfiger apparel than even Macy’s or JCPenney.

Article

Capgemini, the consulting firm, anticipates a new era of “conversational commerce” will arise as voice assistants transform the nature of digital sales.

News

India’s biggest online retailer is rolling out its most personalised ad campaign yet, to entice shoppers to get spending in the sales ahead of Diwali.

Case Study

Myntra, an online Indian retailer, increased the visibility of the website on online searches as a result of its multi-pronged Organic Search Strategy.