Sital Banerjee – Global Head of Media, Philips
A media and marketing communications professional with more than 20 years of rich experience, Sital has worked in both the agency and client world. As Global Head of Media for Philips, based in Amsterdam, he passionately drives engagement with the increasingly digital consumer. Recently he has been part of the programmatic buying committee set up by the World Federation of Advertisers as well as representing the advertiser's point of view on the viewability discussion that is gaining traction. An active member of the global media industry, he is often invited to join juries and speaks on a variety of key issues – helping shape opinion and drive change.
Tina Allan – EVP, Director Data Solutions, BBDO New York
Tina joined BBDO New York's leadership team in November 2015 in the newly-created role of EVP, Director Data Solutions to help make 'the work work even better'. Tina came from RAPP where for 20 years she was Chief Client Officer, helping to lead the organisation through changes across many of its core data-driven capabilities and disciplines. As a connector, accelerator and collaborator, Tina focuses on marrying logic and magic to grow clients' businesses.
Debbie Aryandari – Head of Media, South East Asia, DigitasLBI
Debbie started her career working in web development and animations for five years before she started her journey in digital marketing. With her mix of knowledge and experience, she is able to bridge the gap and successfully lead integration in digital communications and business strategy. In her current role, her overall responsibility is to implement a centralised digital media practice promoting overall growth of the agency's media business in the region.
Nigel Hollis – Chief Global Analyst, Millward Brown
Nigel brings over 30 years of research experience to bear on his understanding of how marketing communications can build and sustain brands. In his current role, Nigel works with Millward Brown's global account teams to address client needs and shape the company's viewpoint on brands, media and consumer insight. Nigel has published two books: The Global Brand looks at the challenges facing marketers trying to globalize their brands and Brand Premium details how to develop a strong brand and generate financial revenue growth.
Glen Kushner – Senior Strategy & Analytics Advisor, Converseon
Glen is a senior business development and strategy executive who has led the introduction of emerging media and analytics innovation to Fortune 100 marketers. Glen has worked on assignments with P&G, Unilever, Ford, WPP and Omnicom, and campaigns for the Olympics and Super Bowl. As a trusted advisor to C-suite leaders, Glen is skilled at driving digital transformation through marketing technologies, social media, content marketing and mobile, and identifying the metrics and data that matter.
Lee Smith – President, Asia Pacific, Annalect
Lee is President of Annalect in Asia Pacific and sits on the Executive Committee for Omnicom Media Group in the region. Lee has more than 20 years of experience in the media agency business, with over 15 years concentrated on the emerging and digital space. Lee also oversees specialist divisions including Resolution Media (search & social), Accuen (programmatic) and Airwave (Omnicom Media Group's mobile specialist unit).
Karl Weaver – Chief Growth Officer, Dentsu Aegis Network UK & Ireland
Karl has more than 20 years of global experience in marketing effectiveness, having built revenue streams for several businesses in this area. Most recently he was CEO of Data2Decisions, a business that grew to 150+ people present in 12 markets. In August 2012 Karl facilitated the sale of Data2Decisions to Dentsu Aegis Network to accelerate the scaling of the business as part of a wider group.
Jon Webb – Managing Partner, Gain Theory
Jon is a Managing Partner operating with a global remit for Gain Theory, a global marketing foresight consultancy that gives marketers the power and confidence to make faster, smarter business decisions. Jon helps clients understand how to optimise the value of marketing investments by leveraging tactics devised through intelligent data, analytics, insight and consultancy. His work in this area has helped brands improve new launch forecasting and optimise the media mix.
Graham Wylie – Senior Director Market Development & Channels, AppNexus
Graham is Senior Director Market Development & Channels at AppNexus, the world's largest independent advertising technology company, based in New York. He is also Chair of the IAB Europe Programmatic Committee where he works with marketers, agencies and publishers to explore the role of technology in bringing data and creativity together in advertising.
Ruth Zohrer – Head of Programmatic Marketing, Mindshare UK
Ruth is responsible for Mindshare's strategic vision and service offering in this area. Prior to Mindshare, she was responsible for building and running Technical Account Management across EMEA for AppNexus, the independent advertising technology company. She has helped a wide-ranging client base (advertisers, agencies, trading desks, networks) develop their programmatic strategy and set up their trading operations.
The Attribution Award / for the best example of a channel attribution model
Data-Driven Insight / how data helped to identify the right audience at scale
Consumer's Friend Award / how data helped to add value to a consumer experience