The WARC Awards for Effectiveness are dedicated to identifying the most effective and strategically robust work, across the globe. The work is judged by a diverse range of industry experts from across the globe.

WARC Awards for Effectiveness Global

Winners announced on 19 June

WARC Awards for Effectiveness

A global marketing effectiveness benchmark like no other, in association with LIONS

The WARC Awards for Effectiveness will be expanding in 2024. Full details will be announced on 5 September, but will include a new timetable and structure. Our regional Strategy Awards programme will be incorporated into this and individual programmes will not run in 2023, apart from the Chinese prize which continues unchanged.

WARC Awards for Effectiveness North America

Winners announced

WARC Awards for MENA Strategy

Winners announced

WARC Awards for Asian Strategy

Winners announced

WARC Awards for Chinese Strategy

Winners announced

Why enter the WARC Awards

Showcase your work to our high-caliber jury, a stellar line-up of industry leaders from brands and agencies.

Unique to these Awards, your work will be judged against the global effectiveness benchmarks of the WARC/LIONS Creative Effectiveness and B2B Effectiveness Ladders.

See your work featured in WARC’s case study database, the world's largest collection of marketing effectiveness case studies.

The Awards are free, easy to enter and open to all agencies and brands.