Allan Leighton cut his management teeth at Pedigree Pet Foods before becoming marketing director at Asda. In 1996 he was made CEO, overseeing a major corporate turnaround. In 2000 he left Asda to develop a new work ethic, Going Plural, which has seen him add his mangement and marketing expertise at the most senior level to a range of plc companies. His latest challenge is to repeat his turnaround magic with Consignia.