Tim Baker

Tim Baker has recently established Touchstone Partners Ltd, a research based consultancy. He had worked on the client side (Johnnie Walker Whisky and Birds Eye Wall's) and the agency side (Research International, ACNielsen) before co�founding the MRSL Group which was acquired by Harris Interactive in 2001. Tim was joint winner with Martin Callingham of the David Winton Award for Technical Excellence for their paper presented to the 2001 MRS Conference.