Ilchul Kim

Ilchul Kim is dean of the advertising and public rela�tions department at Dongeui University, Pusan, Korea, and a board member of the Korea Advertising Associ�ation. Prior to working at the university, he worked for various companies such as LG Electronics, Tupper�ware Korea, and RexaII Korea as an advertising man�ager, marketing director, and CEO. He received a doctorate degree on MC from Hanyang University, Seoul, Korea. He wrote and translated several books on marketing communications.

ickim@dongeui.ac.kr