Charles R. Taylor is
professor of marketing at Villanova University. He received his Ph.D. in
marketing at Michigan State University. His research interests include
international advertising, marketing in the Asia-Pacific region, and outdoor
advertising regulation. His research has been published previously in
publications such as the Journal of Advertising, the Journal of International
Marketing, the Journal of Public Policy and Marketing, International Marketing
Review, and the Journal of Advertising Research. He has served as
vice president and treasurer of the American Academy of Advertising and
as a participant in the Fulbright Senior Specialists program.
raymond.taylor@villanova.edu