Richard F. Beltramini is currently professor of
marketing in the School of Business Administration at Wayne State University.
He received his Ph.D. from the University of Texas at Austin and served on the
faculty of Arizona State University for 15 years. His primary research focus is
in the believability of marketing communications information, and he has
published in the Journal of Advertising, Journal of Advertising Research,
Journal of Consumer Research, Journal of Marketing, and a variety of other
journals, conference proceedings, and books, as well as coediting Gift
Giving: A Research Anthology. Dr. Beltramini has served on the Editorial
Review Boards of the Journal of the Academy of Marketing Science, Journal of
Advertising, Journal of Advertising Education, Journal
of
Advertising Research, Journal of Business Ethics, Journal of Consumer Affairs,
Journal of Health Care Marketing, and Journal of Public Policy and
Marketing. He has served as president of the American Academy of Advertising
and is a member of a number of other professional and business organizations. He
is the recipient of several national competitive grants and awards for his
teaching and research, including the National Science Foundation, and he is
active as a consultant to several international organizations. Prior to academe,
Dr. Beltramini worked for Texas Instruments, Inc. and The Drawing Board, Inc.
both in Dallas, and he has also worked as a visiting research professor for 1.
Walter Thompson Advertising in Chicago, Honeywell Information Systems in
Phoenix, and the Federal Trade Commission in Washington, D.C.
R_BELTRAMINI@WAYNE.EDU