Arzu Tektas is Assistant Professor of quantitative methods at Bogazici
University, International Trade Department. She received her BS, MBA and PhD
from Bogazici University. She teaches quantitative analysis, operations analysis
and planning, business simulation. Her primary research interests include
quantitative modelling in marketing and finance with special emphasis on
insurance, banking and media planning. Her research has been published in European
Journal of Operational Research and she has presented papers at national and
international academic conferences.