Richard Piper
After gaining a degree in classics at Oxford University,
Richard Piper joined Lever Brothers as a marketing trainee in
1969. In 1972 he moved to Foote Cone and Belding as an account
executive. In 1976 he joined Audits of Great Britain as account
controller, becoming board director and general manager of Retail
Services and Prices Audit in 1982. In 1985 he was appointed commercial
director of the packaged grocery division, and in 1988 director
of corporate communications for AGB Market Information.