Sheila Byfield is head of consumer insight and managing partner of MindShare Worldwide, with responsibility for driving MindShare’s proprietary research programme globally. She is also chairman of the EACA Media Research Committee.
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Sheila Byfield is head of consumer insight and managing partner of MindShare Worldwide, with responsibility for driving MindShare’s proprietary research programme globally. She is also chairman of the EACA Media Research Committee. |