Carrie La Ferle

Carrie La Ferle is an assistant professor in the department of advertising at Michigan State University. She received her BA. in sociology from the University of Western Ontario, her M.A. in advertising from Michigan State University, and her Ph.D. in advertising from the University of Texas at Austin. Dr. La Ferle’s research interests include issues related to cross–cultural communication, cross media promotion, role transitions, and the influence of emotion in advertising. Dr. La Ferle’s work has been published in journals such as the Journal of Current Issues arid Research in Advertising and the International Journal of Advertising. Prior to her career in academia, Dr. La Ferle obtained industry–related experience in Canada, the United States, and Japan.

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