Zycus: New brand identity launch

Zycus, a leading global provider of cognitive procurement, launched a new brand identity worldwide that was in line with Cognitive Procurement.

Campaign details

Brand: Zycus Brand owner: Zycus Infotech Entrant company: Zycus, Princeton Idea creation: In house Market: Global Sector: Information Technology Media channels: Email marketing, Online video, Public relations, Social media Budget: Up to 500k

Executive summary

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