Yili: Xiaomi's smart vending machine

Yili, a dairy brand, launched a campaign in China in partnership with Xioami, a technology company that produced smart watches, to create the Yili Smart Vending Machine.

Campaign details

Brand: YiliLead Agency: Mindshare ChinaRegion: APAC



Within China's fiercely competitive dairy industry, there are numerous milk products on the market, each catering to different consumer and nutritional needs. As a result,...

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