Women in Games: Gender Swap

Women in Games, a not-for-profit organisation, launched a campaign to double the number of women working in gaming over the next 10 years by raising awareness and introducing new solutions.

Campaign video: Women in Games – Gender Swap

Selected creative: Women in Games – Gender Swap


Creative Agency: BETC Paris Agency Management: Catherine Emprin Art Director: Marie Glotin Assistant Art Director: Corinne Chamoun Chief Creative Officer: Stéphane Xibérras Copywriter: Matthieu Bouilhot Creative Consultant: Sébastien Delahaye Creative Director: Arnaud Assouline / Benjamin Le Breton Creative Technologist: Lionel Sarrazy Producer:Fanny Perrier...

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