Will the internet mean the end of civilisation as we know it?

There are three key trends are shaping the media environment: unlimited content; better technology; and increased speed of change.

Will the internet mean the end of civilisation as we know it?

Andrew GreenIpsos MediaCT

Bill gates famously said in 1981 that 'a memory of 640 kilobytes ought to be enough for anyone'. People now talk in gigabytes (one million kilobytes): a typical modern laptop might have 100 gigabytes of storage space. Many PCs have far more.

1. UNLIMITED CONTENT

Which takes us on to exabytes. An exabyte is equivalent to one billion gigabytes – enough to hold about 50,000 times the amount of information held in the Library of Congress (according to Google, it already indexes and refreshes...

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