02:24 – What is anime? 05:47 – What’s the difference between anime and animation? 08:13 – Why is anime so popular in Asia and around the world? 11:37 – What does the average anime fan look like? 15:49 – What do anime fans look for in brands that are trying to reach them? 18:59 – Successful examples of anime activations. 22:09 – Common pitfalls. 25:10 – Why should brands work with an anime ambassador?27:58 –...
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