Whiskas, a cat food brand, launched a campaign in India to encourage cat adoption.
Campaign details
Brand: WhiskasBrand owner: MarsEntrant company: MediaCom, GurgaonIdea creation: Mars International India Pvt. Ltd., HyderabadMarket: IndiaSector: PetcareMedia channels:Online video, Social media, Websites & microsites, Word of mouth, influencers...
