Whether your brand is affected by economic fluctuations or not, offline media must innovate

Unemployment has risen, the growth of total retail sales of consumer goods has slowed down, and liquidity has been limited. These adverse effects will continue, which has also led to the ups and downs of media investment, especially outdoor media, such as cinema media, large building media, etc. , undoubtedly suffered heavy losses, but outdoor is actually a media field that has been brewing innovative forms for a long time. In the recovery of the overall economy, the marketing industry must first examine the changes in the surrounding environment before finding the next development opportunity in the outdoor field.
This article is selected from the topic of "Economic Stagflation and Changes in the Resurrection Period", and subsequent releases of this series will continue to focus on this topic. Click to go to the special page

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