Bob Tyrell identifies five driving forces which he forecasts will affect retailing in the future. (1) An ageing society:-he asks if, with the population growing older will society still be a youth culture and links this ageing with changes in ethnic composition of the population in the future.
What's
Driving Retail Futures?
Bob
TyrrellSociovision
The best retailers
pride themselves on being
close to the consumer and
on their ability to sniff
the prevailing winds of
change. However, being
close to the action can
sometimes mean missing
those...
