What drives innovation? The inspiration for corporate innovation
Renee Hopkins Callahan, Gwen Smith Ishmael and Leyla NamiranianDecision Analyst, Inc., United States
INTRODUCTION
If you ask “what drives successful innovation?” you are likely to...
What drives innovation? The inspiration for corporate innovation
An effort to understand innovation drivers - those factors that motivate and shape innovation efforts, and determine their success or failure - seemed to be a promising way to discover what factors make for success and failure in innovation.
