Washington Focus: A Year Stranger Than Fiction

Daniel L. Jaffe

In this regular review of advertising and marketing issues in the USA as seen from the capital, the author reviews 1998 - a year that saw Monica Lewinsky, the Starr report, Clinton's videotape depositions, Gingrich's abdication and the election of Jesse Ventura as Governor of Minnesota.

Washington Focus

A year stranger than fiction

Daniel L. Jaffe ANA Washington Office

The November elections brought about a political earthquake whose aftershocks will be felt all the way to the Presidential election in the year 2000. While the Republicans lost only five seats from their majority in the House, an immediate leadership upheaval was unleashed. With the departure of Speaker Newt Gingrich (R-GA), the Congress now is holding its breath, waiting to see what type of impact this will have on the political landscape and the political agenda.

The immediate political bottom line is likely to be more...

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